To what social media outlets are different age groups most attached?

Attachment, which is at the core of Brand Dependence research methodology, refers to the degree to which consumers believe a brand is like themselves and the degree to which thoughts and feelings about a brand come to mind.

3027398-slide-s-6-brand-sxsw-infographic

Read the full article from Fast Company magazine: Co.Create HERE.

Age Differences on Social Media

Leave a Reply

Your email address will not be published. Required fields are marked *